Posts Tagged: ‘Marketing & Commerce’

Reimagine the Way You Create and Manage Content 

15. Juni 2020 Posted by Kirsten Kelley

Easily create rich content in half the time with our totally redesigned interface and new digital asset management capabilities. 

 

Look at This! A Completely Redesigned User Interface 

 

The way we consume content has changed and our content creation tools need to adapt to the fast pace and higher standards consumers expect. At HCL, we not only value your feedback, but we act on it.  We have taken thousands of hours of real customer feedback and purpose-built a new and intuitive way for our HCL Digital Experience customers to create and manage their content for their business critical digital experiences – and we just unveiled these new capabilities to market!

The totally redesigned Content Composer enables teams to create content in half the time and boosts productivity on our platform by up to 60%. We took the most commonly used elements of the content creation process and streamlined the workflow.  Now, something that took ten minutes and six clicks takes one minute and two clicks — giving you more time to focus on the business and what directly impacts your customer experiences.  

 

The redesigned Content Composer also comes with new drag-and-drop capabilities that let you quickly and intuitively build and organize content, without having to worry about breaking file paths or ruining a perfectly designed web page.  

 

HOT DAM!  New Digital Asset Management Capabilities Included — Free 

 

We’ve also added a brand-new way for you to manage your digital experience assets like images, videos, audio files and more. This new cloud-native Digital Asset Management tool will make hunting for lost or disorganized media and files a thing of the past.  You can set metadata and tags for assets, create different renditions for use in different digital properties, and organize digital assets in collections.  All of this in a centralized location to store, discover, edit and deliver rich media assets seamlessly with HCL Digital Experience.  

While there are vendors which offer DAM capabilities as a paid add-on, ours comes built right into our platform. At no additional charge. Because these new capabilities are native, there is no need for development to implement and maintain an API connection to a third-party vendor.  This further streamlines your workflow. 

 

Not only can you add and manage rich media, but you can also edit it without needing to re-upload an updated version. Crop, scale and rotate images and videos with ease. The new DAM capabilities also work with our experience API for headless usage in digital channels, so you aren’t tied down to the Digital Experience front end. 

 

More to Come 

 

With a new interface and built-in rich-media management capabilities, HCL Digital Experience has taken content creation to the next level.  To digitize your business critical experiences, you need not only flexibility, security and power, but also the ability for your business users to create engaging content.  We empower users to create the best customer experiences, improving the bottom line and customer satisfaction.  

 

Watch the live unveiling of these new exciting features. We will be showcasing the revolutionary new features the latest version of Digital Experience has to offer. 

The post Reimagine the Way You Create and Manage Content  appeared first on HCL SW Blogs.

Cloud Native for Business-Critical Digital Experiences

8. Juni 2020 Posted by Brian Chaput

Cloud-native computing is revolutionizing software delivery, implementation and maintenance — and the benefits to organizations are too compelling to ignore. HCL Digital Experience is on a mission to free businesses to focus on driving business value from their digital experience software investments, not spending resources on intensive and high-cost development teams. 

One major area HCL Digital Experience is focusing on is making installing, running, and upgrading your digital experience software faster and easier, but without sacrificing the reliability, scalability, performance, security and integration breadth you need to digitize the business processes necessary for business-critical digital experiences

On June 25, HCL Digital Experience is going further “cloud-native.”  The benefits of cloud-native are many and compelling — both for the IT organization and the business — and dramatically reduce TCO.

Why are cloud native digital experiences important?

When companies build and operate applications in a cloud-native fashion, they bring new ideas to market faster and respond more quickly to customer demands.

The rise of cloud-native computing platforms has been driven by the broad adoption of Docker and Kubernetes. Docker is a container platform which provides the ability to package and distribute containerized applications.  This means rapid install, on virtually any platform, a smaller footprint and code isolation that makes software updates a snap.  Kubernetes is used for the orchestration of containers — automating deployment, scheduling and scaling of these containerized applications. 

Why is that important? As an analogy, think about a taxi company. A taxi is a like a container and the dispatch center is Kubernetes — providing valued orchestration so individual taxis can get where they need to efficiently. Kubernetes provides scheduling of container pods and nodes, autoscaling and load balancing as load changes, self-healing of problematic/expired containers, container roll forward and rollback, and much, much more.

Docker plus Kubernetes delivers the ability to rapidly adapt in a digital world, which is fundamental to organizations that need to continuously grow, compete, and operate applications at scale and with high velocity.

HCL Digital Experience offers broad cloud-native platform support

With the latest update of HCL Digital Experience, support has been added for Microsoft Azure AKS – joining previously announced support for RedHat Open Shift and Amazon EKS – providing customers the broadest set of cloud computing platform options for a DX solution.   The means customers have the flexibility and portability to deploy where, when and how it makes the most sense for their technical objectives; of course, because HCL Digital Experience is dockerized, initial deployment installation on any platform is now up to 10 times faster — meaning mere minutes, not hours, and updates delivered continually, with NO disruptive migrations, for improved TCO. 

Further, once deployed, HCL Digital Experience leverages all the power of Kubernetes for even more benefit, including:

    • Automated scheduling of containers as required
    • Horizontal scaling so apps can auto-scale up and down based on the requirement
    • Self-healing to manage the reschedule, replacement, and restart of nodes that are expired to avoid disruption
    • And automatic roll forward and rollbacks

What else is new?

Being “cloud-native” also allows HCL to deliver features and capabilities modularly, such as the new HCL Digital Asset Management capability also available (out-of-the-box at no additional charge!) in the latest HCL DX update.  In addition, a new Content Composer content manage experience is available now – helping business users dramatically reduce the time needed to create and maintain compelling digital content and experiences.  

Our approach to cloud-native provides all the benefits of a traditional on-premises setup for local control — important to many enterprises for security and performance reasons — but now with the economic benefits of the cloud with instant updates and minimal developer involvement. For our customers, this means reduced total cost of ownership (TCO) and a massive return on investment (ROI). 

Join us on June 25th when we unveil the latest capabilities of our platform and demonstrate in real time the new power we provide. We continue to deliver on providing the cloud-native platform you can rely on to digitize your critical business processes.

 

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COVID-19 and Changing Business/Customer Interaction

15. Mai 2020 Posted by Tom Parette

COVID-19 will have long term if not permanent impact on how society will interact with all aspects of our lives including how we work, shop, dine and manage our finances. Companies must react and put the right measures in place to respond to this event and potentially future events as well as accommodate changes in consumer behavior which have already taken place.  In some respects, society is fortunate this happened in 2020 and not in 2000 because technology is in place to perform many activities that we could not do 20 years ago.  Our ability to work from home using video conference technology, home delivery of food with DoorDash and Uber Eats, banking on-line including such functions as the ability to deposit checks with just the click of a phone, shopping on-line often with next-day delivery, having virtual doctor visits and the migration of many retailers to digital storefronts make this much less impactful as it otherwise could have  been.  Even with all the progress we have made, there are many businesses which have still not fully moved to a digital interaction with their customers and many of them are significantly impacted by the events taking place.  These high-touch areas of our economy must evolve their business models to provide equal to if not better levels of service through a digital interaction model compared to their current high-touch engagement models.  This will not only be a necessity against future impacts but will simply become part of doing business with a society which will forever change the way they do business.

As I have spent the majority of my career in banking technology, one obvious area of improvement is how we pay for things.  As children we were all told cash is dirty.   Guess what, that not only has been imprinted in our minds, but come to find out it’s true.  This will continue to drive society away from cash.  Even with the reduction of using cash, we don’t want to be forced to touch payment keypads if we pay with cards.  Society must move to completely contactless payment methods.  Most of us carry around a very secure payment device in our pockets in the form of a smart phone and business should be using that as the payment platform of choice.

Car shopping is much more high touch than it should be.  Tesla has proven that car shopping and ordering can be a completely digital experience.  Car dealers are currently significantly impacted on the sales side of their dealerships and should evolve to a digital dealership.  The service side of the business could also improve with smarter cars that can diagnose many of the problems before they ever are taken in for service.

The real estate industry seems like a difficult one to move to digital but with Virtual Reality technology readily available, there is no reason those first showings at that initial list of potential houses could not be done “virtually” using VR technology with a virtual walk through to narrow down to a list of homes that are truly worth an in-person visit.  This also enables potential customers relocating from a different city to do the majority of their home shopping before they even visit their new destination.     

 

HCL Software has the products and services to help move your business to a digital interaction model providing the digital storefront for your customers to engage with your business across the platform of their choice.  HCL Commerce provides an omni-channel platform providing personalized storefront capabilities for both business to consumer and business to business interactions.  HCL Digital Experience helps businesses create engaging digital experiences across multiple device types by integrating rich applications and content to deliver these new engagement models.    

 

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HCL Digital Experience: Rising Above and Exceeding Expectations

1. Mai 2020 Posted by Brian Chaput

They say that imitation is the sincerest form of flattery. And we know that when you’re one of the best, competitors want to take you down. HCL Digital Experience was born from proven, trusted technology from IBM (with IBM Digital Experience, IBM WebSphere Portal, and IBM Web Content Manager), and an important question after it was acquired by HCL became: What will HCL do with it?  We are proud to say that we have made incredible strides with our product and continue to focus on helping our customers digitize their critical business processes, much to the dismay of competitors everywhere. In fact, in IDC’s recent market note, they were extremely positive on what we had accomplished in a few short months since moving to HCL, citing our “capability to innovate and modernize” this leading platform.

As there are some misconceptions being perpetuated in the market, I want to share with you some of the things we are doing to continue to rise above and exceed expectations. HCL Digital Experience proves itself through the successes of our customers, not through false claims or promises we can’t keep.

 

Modern web languages and OpenAPIs for liberated experience delivery

Developers, take notice!  You can deliver cutting-edge experiences to any and all digital touch points, leveraging the latest front-end frameworks (ie: Vue, React, Angular) and the new self-describing OpenAPI set of REST services.  This has our competitors worried as we are empowering developers to access headless services to continue to integrate to critical business processes and applications securely, using their tools and front-end frameworks of choice.

Unsurpassed standardization and flexibility

I am particularly proud of our production Docker & Kubernetes support on RedHat OpenShift, Amazon EKS, Microsoft Azure as well as others and the benefits that it provides to our customers.  This means that initial install and subsequent updates of HCL DX software take minutes, not hours or days; and provides unmatched flexibility and portability, so you can select the deployment model, on premises, private cloud or hosted on the platform of your choice.  Unlike some of the other solutions in the market, HCL DX is proven, secure, and provides rock-solid reliability — which is necessary all the time, but never more important than in these unprecedented times.

 

Re-imagined content tools to help accelerate time-to-market

Cloud-native new digital asset management capabilities, a re-imagined Practitioner Studio experience, a new persona-driven Content Composer and a beautiful set of out-of-box templates help business users create, manage and publish memorable experiences more effectively.  Plus, with integrations to other leading HCL products mentioned above, we provide a complete solution to help your team’s productivity soar and help deliver essential content to all audiences that need it.

 

Reduced TCO and Improved ROI – all in one!

With market uncertainty, having a platform that is not only performant and rock solid, but cost-effective, is key.  HCL Digital Experience’s Kubernetes orchestration for automated provisioning, load balancing, auto-scaling, self-healing (and more) helps dramatically reduce TCO. Plus HCL Digital Experience now integrates with other powerful HCL products — Commerce, Unica, and Connections — adding capabilities and strengths to your solutions. By leveraging a platform that helps you seamlessly blend your content, data, applications, and core processes into a meaningful unified experience personalized by role and identity helps drive significant returns on your investment.  In a recent IDC study, they found that HCL Digital Experience customers saw an average 661% ROI!

 

And we are JUST getting started!

And for those companies that may wonder if we are continuing to invest in this space, I can enthusiastically say, YES!  We continue to grow our worldwide team of developers (which has almost doubled in 9 months) and invest significantly in releasing new capabilities to the market every few weeks.  Check out the latest blogs for our March and April updates to learn more.  We also work closely with our customers and partners to include their feedback and suggestions to directly affect the prioritization of new capabilities that will be added — going as far as to invite them to our monthly sprint calls with the development team.  We are invested in our customer success — and proving it.

 

For more information, visit our website, and checkout a short webinar about the mission-critical solution HCL Digital Experience helped deliver at the State of Ohio.

To stay up-to-date on the latest news, subscribe to our newsletter.

 

 

Trusted for Business Critical Digital Experiences

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April Update: What’s New in HCL Digital Experience

13. April 2020 Posted by David Strachan

April is upon us and with that another round of feature releases for HCL Digital Experience. We are now releasing new and exciting features every month, so keep an eye out for more announcements like these. This release is packed with updates to improve development flexibility, content creation, and integrations. Check out the five new features and enhancements below, and be sure to let us know what you think. 

1. We have expanded the WCM APIs available to cover additional scenarios that our customers will find valuable. The additional APIs enable developers to restore content versions, apply content templates, modify content template settings, and to export and modify links to Digital Asset Management (DAM) resources.

2. We are excited to launch the first preview of our brand-new DAM. This is a major new feature for managing web-ready images, videos, and documents — from within HCL DX. In this preview release you can upload and organize assets and use them in content items. All of the capabilities in the DAM are also available in our Experience API. Every month, we’ll be building on this with new features.

3. We are just as excited to launch the first preview of our new Content Composer. This is a completely reimagined user interface for our web content-management capability, designed to make using DX much easier. In this initial preview, we are focused on enhancing management operations for content and templates, covering the most commonly used element types. As with the DAM, we will also be building on this with new features every month.

4. Both DAM and Content Composer are built on our new API layer, Experience API. All of the features in their user interfaces are available in Experience API, as are the WCM APIs we added in this release. We are moving to an API-first approach, meaning that the product’s capabilities are defined by the API. This makes it much easier for customers to programmatically access HCL DX capabilities. Transparent programmatic access means no more internal APIs or hidden extension points.

5. We have also made a number of updates to our Kubernetes Operator, both to fix issues identified in previous releases, but also to add automation to deploy DAM, Content Composer and Experience API. As the product evolves towards a more cloudnative future, a fully featured operator ensures ease of management for our customers.  

We are fully committed to the future development of HCL Digital Experience and we hope these monthly updates speak to that. We will continue to build on them in monthly releases going forwards. Check out the new step-by-stop guide to downloading DX products. 
https://support.hcltechsw.com/csm?id=kb_article&sysparm_article=KB0077878 

Be sure to send me your feedback to me at davidst@hcl.com. We want to ensure your ideas, comments, and frustrations are fully heard, so we can continue to add the most relevant features and capabilities that matter most to you, our customers. 

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HCL Digital Experience and the future of WebSphere Application Server

8. April 2020 Posted by David Strachan

What we are doing with WAS?

HCL is bringing renewed energy to Digital Experience, as we add new capabilities and move to a much more aggressive release schedule. Customers often ask what we are going to do with IBM® WebSphere® Application Server (WAS) and the purpose of this post is to explain what we intend to do.

Customers around the world have entrusted HCL Digital Experience with their business critical workloads for 20 years. WAS clustering provides a rock-solid foundation for that, and as a result unplanned outages are very rare and performance is consistently excellent. We are not going to treat that lightly or recklessly.

What is rock solid, but flexible?

That said, our customers are also asking us for a less monolithic approach to HCL Digital Experience (DX). Many of them are investing in Kubernetes as the runtime environment of the next decade. We are responding to that demand with the support for Kubernetes that we released in HCL DX v9.5 and enhanced subsequently.  HCL’s strategy is to provide a gradual approach, in order to minimize disruption for our customers, while enabling new runtime architectures as quickly as possible.

When we released HCL Digital Experience 9.5 in September 2019, we announced that it would be supported for at least another five years. This means customers can continue to run their WAS clustered environments during this time, and we will continue to enhance it.  In this release, we added a supported option to run the product in a Kubernetes environment, such as Red Hat’s OpenShift or Amazon EKS. More Kubernetes platforms will follow, driven by customer demand. Existing applications will run on this platform, and most customers should be able simply to redeploy their applications using the staging-to-production workflow.  Existing portlets and themes will also still run in Kubernetes deployments of HCL DX 9.5.

In parallel, our future direction is clearly towards the Kubernetes architecture. We are creating new services, such as our Digital Asset Manager, Content Composer or Experience API, all of which are based on technologies other than WAS. These new services provide exciting new capabilities for our customers, which we hope will make it easier for our customers to justify moving to our Kubernetes architecture.

For clarity, we will not have a singular migration event in which we re-platform HCL Digital Experience to another application server, because that would introduce risk and uncertainty to our customers. We are focusing on adding new features that add value to our customers, and ensuring that existing customers can adopt those.

We hope this statement of direction is clear and helpful. We would love to hear from you if you have comments or questions about this. We would also love to discuss how you can get the most out of your HCL Digital Experience  deployment and help ensure your are on an up to date version. Please get in touch with your HCL representative to discuss this further, or you can reach out to Kirsten.Kelley@hcl.com if you need additional information.

 

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How to be productive and secure while working from home

8. April 2020 Posted by Manan Tankha

As COVID-19 (coronavirus) continues to sway people and organizations around the world in the last few weeks, it has forced employees to work remotely during social distancing periods. It can be hard to stay determined, dedicated and constructive when you have interruptions like children, television, and laundry evidently stacking up right before your eyes. Working from home has its benefits, but it also requires a few modifications if you have never done it before. But don’t worry, if you’re wondering how to work from home during coronavirus, we have got some interesting tips for you.

6 tips to stay accountable, collaborative, and productive as you work from home 

 

  1. Create a workspace that works 

Having a spot in your house or apartment for work helps you escape the feeling like your job is taking over your whole life. Try to find a place in your home that is comfortable for a full day’s worth of work. A desk or table, along with a chair that you are relaxed sitting in for a prolonged period. 

Avoid the need to work from your couch, or worse yet, your bed. A vital part of making working from home in the long haul is keeping your workspace separate from your living and napping spaces. 

 

     2. Stay vigilant against data risks  

Just because you’re not in the office doesn’t mean you’re not a target for hackers. Your work machine is incredibly valuable for thieves and criminals. There are increasing numbers of Coronavirus-based phishing emails going around, it becomes crucial that you abide by the application security in helping to keep the data secure from cyber internet threats. Whether your applications are in the cloud or whether on-premises, data security will always be paramount. 

HCL BigFix offers unique and profound capabilities that allow you to monitor, maintain, patch and keep in compliance your entire endpoint fleet, no matter your location.

HCL Unica allows you to design and execute inbound and outbound campaigns along with campaign tracking and supports on-premise, cloud, or hybrid environments giving you a peace of mind during the time of crisis.   

 

3. Get organized 

Just because you are working from home doesn’t mean your day shouldn’t be structured. When you work remotely, your commute time falls to zero, your housemates become your officemates, and your breakroom is your kitchen. Because of the ease of working from home, it’s enticing to slide out of your usual routine and stop waking up early or changing out of your nightwear. Don’t give in!

You may not be able to stick to your old routine precisely as it was, but you should still structure your day. 

 

4. Take clear breaks 

It can be so easy to get distracted as a telecommuter that you avoid breaks altogether. While working from your home can be great, sometimes you need to break up the day. Have your lunch with your family, be ready for your kids earlier in the day and get some extra snuggle with them or get quiet time for yourself! 

 

      5. Maintain communication and connection 

When working remotely from home, creating a connection and over communicating with your coworkers becomes very important – not only in terms of detailing out the decisions and meetings but also in terms of reaching out. 

Don’t hesitate to schedule a meeting, drop a message or share a file and stay connected.   

HCL Connections and HCL Sametime power your people and secures your conversations across the device by maintaining the team working and collaboration in real-time with individuals inside your organization.  

 

         6. Get dressed

Though it sounds like snatching the best privilege of working from home. But the habit of getting dressed up in the a.m. before work helps delineate your day. When the work clothes are on, it’s time for action. Change back into those relaxing clothes. 

 

Learning to work from home productively is tricky for anyone. If you’re feeling swamped by the unique challenges of remote work, you don’t have to perfect these six areas right away. These tough times have brought us into our home offices to work. But keep these silver linings in mind: 

  • No commuting
  • Homemade lunch, and 
  • Social distancing 

  Stay safe and healthy, everyone. 

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Digital Experiences Matter. Especially in Times of Crisis

6. April 2020 Posted by Brian Chaput

“Business-critical” has never mattered more than right now.

All digital experiences matter, but some matter more than others.  The COVID-19 crisis response is forcing governments to define what is “essential” for populations operating under stay-at-home directives. What is, in fact, essential are those digital experience touchpoints we all need to rely on to stay informed, to stay vigilant, and perhaps most importantly, to stay connected and productive.

This is when rock-solid and reliable digital experiences truly matter most. This is when business-critical applications and core systems not only have to work — they have to continue to run operations from wherever we are to ensure our customers, partners, or employees have the information they need to be safe, productive, and up to date. Because HCL Digital Experience is the kind of platform that has the power, reliability, and security necessary to keep complex and business-critical processes running we know what’s required to deliver this level of service to digital audiences. We have broken down the essential qualities necessary for this success here into six main categories. Your business-critical digital experience platform must be:

  • Performant: In these challenging times you need to ensure that your audiences are able to get the information they need, when they need it. Downtime is not an option. Business-critical means that your system is rock-solid, reliable, scalable, and can support fluctuating demand with ease.
  • Secure: Your businesses’ data needs to be protected. As we move to communicate even more fluidly online, you need to be confident that you can offer secure experiences with data encryption and cross-system authentication. Business-critical means your data cannot be compromised.
  • Personalized: Provide the right information to the right people at the right time. You need to enable your customers, employees, and partners with the right level of access to your system to access and provide necessary data. Business-critical means that the information presented is relevant and contextual, based on your relationship with them, and what they are doing on your site.
  • Integrated: Provide the whole story. Your enterprise has a wealth of information that resides in a variety of systems. Business-critical means that you can seamlessly blend your content, data, applications, and core processes into a meaningful unified experience personalized by role and identity.
  • Flexible: Develop smarter, update faster. You can select the deployment model (on-prem, any cloud, or hybrid) and platform of your choice, and be up in running in minutes. Business-critical means that with traditional OnPrem or optional Docker/Kubernetes support you can choose what deployment approach fits your operation best today, with the flexibility and portability to change on your timeline.
  • User-Friendly: Empower business users to create. Put your subject-matter experts in control with easy-to-use tools that help them quickly create targeted, engaging content for all audiences, and let your developers focus on developing new technology. Business-critical means that essential content gets to the audiences that need it, and your team’s productivity can soar.

When you need to digitize your business processes and take your business-critical applications online, you need HCL Digital Experience. We are here to help.

Learn how our partners are empowering organizations to meet the challenges of Covid-19.  Join these short webinars to learn more:
  • Digital Experiences Matter in Times of Crisis.  Chatbots can help.  Watch the webinar
  • Digital Experiences Matter in Times of Crisis.  Lessons learned from the State of Ohio.  Watch the webinar
  • Digital Experiences Matter in Times of Crisis.  Alerting can be key. Watch the webinar

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Staying Connected is More important than Ever

26. März 2020 Posted by Brian Chaput

We are all in this together. This is something that we are hearing a lot lately, even though many of us are isolated (physically and socially distanced) from our families, friends, and co-workers. In times like this, technology can allow us to stay in touch, connected, and informed — and this is more important than ever.

At HCL, we are proud to see the strides our teams, customers, and partners are making to continuously communicate and inform their audiences of the latest developments of COVID-19, and how they can be better prepared.

As the spread continues, state and local governments around the world have seen an increase in demand for information about how the virus is affecting their local communities, and where citizens can go for help.  Employees need powerful communication and communication platforms to make sure they have critical information — especially in industries like healthcare, travel, and transportation — and can stay abreast of the latest processes and procedures to keep themselves (and their customers) safe. Health insurance providers are working to ensure that they can support their employees that are now largely working from home and need secure access to critical business applications, and their members about the latest resources available to them.

All technology and digital experiences matter, especially in this unprecedented time of home confinement and instability. All of us need accurate and up-to-date information and guidance that we can trust — and the platform that delivers it must perform and scale in times of surging requests. We want you to know that HCL is here to help in any way we can. We are committed to being flexible, responsive, and available. And those of us on the Digital Experience team are here, specifically, to help with making sure you have the best when it comes to secure, scalable systems to digitize your business processes for your employees, partners and customers, and to always keep the lines of communications open. If you are a current customer and need help, please let us know.  If you are challenged with being able to deliver critical applications to your employees to keep them safe, and to stay productive, we are here to help.

Please reach out to your HCL representative to see how we can help. #WeAreAllinThisTogether

 

 

 

 

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March Update: What’s New in HCL Digital Experience

10. März 2020 Posted by Brian Chaput

We are committed to rolling out new features for HCL’s Digital Experience (HCL DX) platform in a cycle of continuous delivery. This means that every month and quarter there will be product updates that address requests from customers, technology optimizations, and general improvements that help you deliver incremental value in your digital experiences. We are making huge investments in our platform, and we are making sure your investments are protected. This March, take a look at the pot of gold at the end of the rainbow – here are some of the latest updates we’re planning on rolling out this month (or sooner!).

 

Hot DAM! HCL DX now includes digital asset management  

Eliminate the headache of duplication and searching across separate repositories for digital assets with the new HCL Digital Asset Management (HCL DAM) — a lightweight digital media library — available for no additional charge for HCL DX customers.  Upload, find, tag, optimize, and publish your assets efficiently, all within HCL Digital Experience, and assure proper rendering/optimization automatically across all digital touchpoints.   Take the experiences you provide to the next level by delivering video at production scale with packaged integration with Kaltura, a market leading video platform, for video transcoding and streaming.             

                       

Be nimble, be quick  

More open and accessible APIs provide developers the ability to reuse services in any application, on any touchpoint, using any front end they choose. This provides greater agility in blending complex content, data, and systems — dramatically improving the ability to deliver modern digital experiences faster and more reliably.  

 

OpenShift? Check!  Amazon EKS? Check!   

Now, you can run HCL Digital experience in any native Kubernetes environment, offering ultimate flexibility; choose the platform and deployment that makes the best sense for your business — whether that’s on-prem or in the cloud. We offer support for all market-leading cloud solutions (such as OpenShift and Amazon EKS), so you can install updates anywhere, in minutes, using Docker and Kubernetes. This gives your organization the ability to run HCL DX as a combination of the best technologies to deliver unique, customizable experiences with significantly fewer resources.   

 

Maintenancefree? Yes, please!  

Cloud deployment removes the need to maintain software or infrastructure, with benefits in gaining scalabilty and reliability.  Automated provisioning, auto-scaling, and self-healing via Kubernetes support dramatically reduces total cost of ownership (TCO). 

We are excited to be on the move with our continuous delivery, giving you a steady flow of new benefits and helping you be as successful as possible with using HCL Digital Solutions. As always, give us your feedback and input by attending one of our HCL DX Connects, or by sending us an email. And, of course, follow us on Twitter 

  

 

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What’s the real cost of better digital experiences today?

5. Februar 2020 Posted by Kirsten Kelley

Ever wish you could go back to a simpler time? People who had businesses back before the internet were interested in providing a great customer experience, but it was all pretty straightforward. The customer had only a few touch points with the business — face to face, phone or mail – and the successful businesses put their organization’s best foot forward to create a great impression.

The cost to create multi-channel digital experiences

Now, it’s tricky. If you do business online, you need to worry about the full range of your visitors’ digital customer experiences.  Every digital touch point – you need to be awesome! This includes all web and mobile interactions, but also kiosks, IoT devices, wearables as well as the many other points of communication still in development.

And tricky can also mean costly. With so many channels it becomes harder and harder to create memorable, consistent impressions on each one. Supporting personalized content on so many channels can often sap internal resources. And if you don’t get it right everywhere, users may find themselves looking elsewhere.

What if you could create, manage and deliver engaging and personalized multi-channel experiences with a single digital experience platform? And what if that digital experience platform could not only integrate your efforts to provide customer-centric experiences, but also set your organization on the road to greater productivity?  Well, we have some facts to help illustrate the potential upside!

The research results from IDC

The International Data Corporation (IDC), a premier global provider of market intelligence, advisory services, and events for the information technology markets, interviewed organizations that use the HCL Digital Experience platform to create and manage their digital experiences. “Study participants told IDC that they have realized significant business benefits from their use of HCL DX, especially in increased revenue and employee productivity. The ability to deliver more engaging, relevant content, tailored to personas and channels, has been key to their success.”

HCL customers say that HCL Digital Experience solutions help them:

  • Generate more revenue, by providing customers and partners personalized real-time information about products, services, and prices
  • Enable faster and easier development of public-facing websites, intranets/portals, extranets, and other engaging content experiences
  • Drive higher employee productivity for those who create, deliver, and use digital experiences in marketing, creative services, application development, IT operations, sales, customer support, and other areas

“We are able to deliver a more personalized experience with HCL DX…This means better customer service, and everyone is happier. And that means as much as 10% more revenue.”

 

Consider some of the benefits that users have reported using the HCL Digital Experience platform:

  • 661% five-year ROI
  • 33% improvement in customer satisfaction
  • $41.7 million in new revenue

And if you’re concerned about upfront costs, consider this statistic: HCL Digital Experience customers reported that it took them only 16 months, on average, after investing in the platform to break even.

So it may not be the 90’s anymore, but with the right tools it can still be simple –- and cost-effective — for your organization to provide great customer experiences.

View the Infographic

 

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Continuous delivery with HCL Digital Experience drives steady stream of new benefits to customers

9. Januar 2020 Posted by David Strachan

Rapid deployment for faster results

When we released HCL Digital Experience 9.5 in September 2019, one of the most important features was support for a fully containerized deployment. This provides our customers with more flexibility, and allows HCL to explore new deployment and delivery models for the product.  Updating images is much easier than applying maintenance, or updating a release, to a traditional deployment.

To that end, we are going to switch up the pace for the HCL Digital Experience Docker images that we ship. Our new cadence will be to ship an update every two sprints — that’s approximately every four weeks.  We are modernizing our development methods to keep on track with market demands and help our customers deliver more capabilities to their audiences faster.

For our customers: We can ship new features earlier and in more manageable chunks. Through participation in our development process, it also means customers will be able to see the results of their feedback more quickly. Customers have told us they want to drive new capabilities —and we are happy to oblige.

For HCL: Monthly deliveries reinforce our agile processes (see this post) and force us to automate things we’d otherwise just live with. This will help us drive up quality even higher. Monthly deliveries help teams focus on getting things done — as the saying goes, 100% of four features is worth a lot more than 80% of five features. Also, we’ll learn more from customer feedback, earlier, than if we delivered less frequently.

 

Not ready for containers?

For customers who use the traditional WebSphere Application Server architecture, we will continue to ship “cumulative fixes” (CFs) approximately twice per year. Since 2014, these CFs have provided a stream of backwards compatible updates.  This has reduced the effort and risk involved in updating for new fixes and features (v9.5 was CF17 in this series). For this architecture, we’ll continue this model for the foreseeable future.

 

Be in the know

We appreciate that monthly deliveries may be hard to keep up with, given all the other demands on your time. As part of our agile approach, we’ll use a 30-/90-/180-day backlog, updated monthly, to communicate our plans with customers and other stakeholders. If you’re interested in this information, or in participating in our development processes as a design partner, please get in touch with me (email david.strachan@hcl.com). New releases will be featured in the regular DX newsletter, and our HCL DX Blogs.

 

What’s next?

You may now be asking yourself, what’s next?  Based on feedback from our customers during user groups, customer councils, and events, we have put together a solid lineup of new capabilities that will drop early this year. We’ll see an expansion of the range of Kubernetes platforms that we support, a new media library capability, a new user interface for common content-management tasks and other exciting features in the coming months.

We hope you agree that this is a change that will yield substantial benefits for our customers, who will see new features sooner, and updates faster, than they did before. We are excited to be doing this with you.

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HCL DX: This Digital Experience Platform Is the Gift that Keeps Giving

19. Dezember 2019 Posted by Kirsten Kelley

Looking back at the year so far, I am thankful for all we have accomplished and excited for what is to come in 2020. Our platform has progressed so much in the few short months since we transitioned to HCL, and the genuine enthusiasm and energy around the platform is palpable.

The end of the year is an excellent time for reflection, so let’s take a look at what we have checked off our list, including the release of HCL DX 9.5 (our first new release in almost two years!), and consider some of the future gifts that are coming soon.

 

Innovative capabilities providing benefits now:

  • Unsurpassed platform standardization & flexibility:  Production Docker and Kubernetes support means initial install and subsequent updates of HCL DX software take minutes, not hours or days.  It provides unmatched flexibility and portability, so you can select the deployment model and platform of your choice.
  • Liberated experience delivery for front-end developers:  Developers can deliver cutting-edge experiences to any and all digital touchpoints, leveraging the latest front-end frameworks and the new self-describing OpenAPI set of REST services. Greater consistency across touchpoints lead to more revenue opportunities.
  • Accelerated time to market with a re-imagined UI:  A new practitioner experience, a beautiful set of out-of-box templates, as well as the forthcoming native digital asset management capability, help empower business users to create, manage and publish memorable experiences more effectively — ultimately delivering the experience customers demand in a timelier manner.
  • Deployment options to dramatically reduce Total Cost of OwnershipKubernetes orchestration for automated provisioning, load balancing, auto-scaling, self-healing (and more) dramatically reduces TCO.

Compelling advancements coming soon:

  • Media Library: This lightweight Digital Asset Management solution helps deliver engaging, consistently branded experiences across digital channels by centrally managing and enabling rich media assets (videos, images and documents).  Business users can optimize videos and images  without using complex tools or specialized resources.  CDN integration enables fast delivery of experiences to audiences to never miss an engagement opportunity.
  • Content UI: Content owners can look forward to a new, modernized content authoring & modeling experience that is integrated into practitioner studio.  This will allow users to reuse legacy content repositories (and versions) with a modern UX at the intersection of content & workflow – allowing business users to create content delivered anywhere using any framework.
  • Bulk Translation: This capability will help export content for translation and import translated content quickly, significantly accelerating delivery of content in multiple languages to improve engagement world wide.

 

More ways to engage with your favorite DX platform:

  • New customer videos, instructional videos, and more: Check out our new DX YouTube Playlist – here you will see some customer testimonial videos to hear how folks like you are running their business using HCL DX.  You can also see the DX Leaders video series on a variety of topics related to challenges and strategies when implementing digital transformation.  And coming in January, we will add our highly anticipated “Did-You-Know” series — with short instructional videos on how to deploy new capabilities with your HCL DX platform.
  • HCL DX Newsletter: We will publish this newsletter six times per year, where you can find the latest information about product announcements, upcoming webcasts and events, analyst papers and more. If you have not already done so, sign up for the newsletter today.
  • Connect with other HCL DX Aficionados and expand your network at our DX TechConnects: This is a series of 1-day events around the world where you can connect with HCL DX leaders, as well as other HCL DX customers to discuss product priorities, as well as implementation strategies.  In the first half of 2020, we plan to have these events in the following cities: NA:  Los Angeles, Atlanta, Dallas, Chicago, Toronto.  Europe: Amsterdam, Madrid, Rome. AP: Australia and more to come. Please reach out to Kirsten Kelley if you would like to receive an invitation.

 

Enjoy the gifts that the holiday season (and our HCL DX platform) provides – we look forward to working together to create more exceptional experiences in 2020.

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Rising to the occasion: Inspired launch events

29. Oktober 2019 Posted by Kirsten Kelley

We are back from launching our newest release of HCL Digital Experience —DX 9.5 — an important milestone for both HCL and our customers. With DX 9.5, we are reinventing the market leading platform to provide more power and simplicity for digital experiences for all audiences.

We had two lively and well-attended events, one in Raleigh, NC, and one in Milan, Italy. It was wonderful to see so many customers and partners, and we were buoyed up by the palpable enthusiasm and energy in both cities. Key themes we explored were how this new version of our Digital Experience platform can help you reduce TCO, empower users, increase agility, and accelerate your time to market — all with unbeatable standardization and flexibility!

HIGHLIGHTS from RALEIGH

Deep thanks to our partners Asponte, Sirius, Base22, Streebo, and Tiny — we couldn’t have done this without you and we appreciate your dedication to the platform and to helping make our customers successful. We had more than 25 sessions, including sessions with our HCL Commerce and HCL Connections portfolios to really highlight the powerful integration capabilities of our platform. You can see the video highlight reel for Raleigh here.  We had a wonderful evening event sponsored by Asponte – where the great conversations continued and we continued to learn from each other.

HIGHLIGHTS from MILAN

We continued the fantastic run in Milan, where we had more than 20 unique sessions and the help of our two fantastic partners, Factor-y and Streebo. It was great to start to share some of our deeper integration strategies of the future with our European partners and customers— sharing information about platform updates, detailed roadmaps, and excellent customer case studies.  Thank you to everyone who shared feedback on our planned product direction, and provided insights into key capabilities for our future releases.

We heard great feedback at both events. Some of the things we heard customers saying included:

“Deployment is so stable we forget about it.”
“HCL is making a better effort to listen.”
“Great energy at this event.”  and
“We are excited about the Media Library.” 

We also heard constructive suggestions:

“Need CI/CD best practices support.” and
“Keep working on LOB experience.”

We are listening to you, and grateful when you speak up. As always, submit your ideas for Digital Experience on our Ideas Portal.

If you are interested in becoming a sponsor user, sitting in on some product sprints, and directly helping us shape the future of the product, send us an email. And, if you missed these events – don’t worry. You can join the HCL DX 9.5 and Beyond webcast on November 14. Following that we will invite you to cast your vote on where we will gather together next year.

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Introducing HCL DX 9.5: Future-Proof Your Business through Powerful Simplicity

30. September 2019 Posted by Brian Chaput

You know that the future of your business relies on the technology decisions you make today. And you know you need a digital experience transformation platform that is robust enough, secure enough, and modern enough to evolve and meet the needs of your business — as well as all your business users and customers. The digital experiences you create power your mission-critical business applications. And, as anyone who has tried to do this at scale, with information and data that comes from multiple sources and systems, allowing multiple people and teams to access, edit, and publish — you know it’s hard and it’s complex. And with the ever-increasing demands from the market, and your audience, and the people who need you, you can’t afford to jury-rig piecemeal solutions. You need powerful simplicity to boost your future business – and HCL Digital Experience (DX) 9.5 can you give this, and a whole lot more!

More modern ways to solve evolving business challenges

Hopefully, you have read about the benefits of both Docker and Kubernetes in our recent blog— greatly simplifying implementation, deployment, and maintenance — making it much easier, faster, and more affordable to grow and expand. You’ve also heard about the evolving new and modern user experience which will make creating and managing web experiences faster and easier, as well as empower more business users with out-of-the-box digital experience examples. Finally, HCL DX 9.5, through more open and accessible APIs, provides developers greater agility in blending complex content, data, and systems — serving internal customers (employees), business to business, and external customers. All together, with HCL DX 9.5 you can adapt to market changes quickly, while keeping a consistent, reliable, modern multichannel experience — for any user.

Flexible power that scales

We want you to learn, along with other top-level business leaders, how we can provide the sophisticated functionality you need for today’s modern digital experiences — and for today’s customers, be they internal or external. We want to help you understand and undertake how to make the complex possible. We want you to join us for the upcoming launch of HCL DX 9.5 — an exciting event and milestone we are looking forward to sharing with you. HCL DX is the modern digital experience platform for the modern world. Come learn how you can deliver the experience your customers demand, quickly and efficiently through:

  • Agile, fast, modern deployment with Docker/Kubernetes
  • Modern, intuitive tools for everyday users
  • OpenAPIs to help you blend content, data and applications from varied and complex sources

You don’t want to miss this. Come to our DX Inspire events this October in Raleigh, NC, or to Milan, Italy and help us usher in a new beginning for HCL DX — one of powerful simplicity for modern digital experiences.

Learn more about HCL Digital Experience 9.5 today!

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